Markets Never Forget (But People Do)

양장본 Hardcover

Fisher, Kenneth L. , Hoffmans, Lara W. 저자(글)

Wiley · 2011년 11월 08일

책 소개

Sir John Templeton, legendary investor, was famous for saying, "The four most dangerous words in investing are, 'This time it's different. '" He knew that though history doesn't repeat, not exactly, history is an excellent guide for investors.

작가정보

저자(글) Fisher, Kenneth L.

Ken Fisher is best known for his prestigious "Portfolio Strategy" column in Forbes magazine, where his twenty-three-year tenure of high-profile calls makes him the fourth longest-running columnist in Forbes'' ninety-year history. Ken is the founder, Chairman, and CEO of Fisher Investments, a multi-product money management firm with over $40 billion under management. His success has ranked him #297 on the 2006 Forbes 400 list of richest Americans. He is a regular in the media and has appeared in most major American finance or business periodicals. Fisher also recently authored the "New York Time

저자(글) Hoffmans, Lara W.

MIG

목차

• Preface ix
  Acknowledgments xvii
  
  Chapter 1 The Plain-Old Normal 1
  
  Yes Sir, Sir John 1
  
  The Normal Normal 5
  
  The Jobless Recovery 14
  
  The Always Feared, Rarely Seen Double Dip 23
  
  Chapter 2 Fooled by Averages 31
  
  Bull Markets Are Inherently Above Average 32
  
  Viva the V 36
  
  Normal Returns Are Extreme, Not Average 47
  
  The Pause That Refreshes (and Confuses) 49
  
  Getting Average Returns Is Hard--Really Hard 53
  
  Chapter 3 Volatility Is Normal--and Volatile 57
  
  What the Heck Is Volatility? 58
  
  Volatility Is Volatile 61
  
  The Daily Grind 65
  
  Stocks Are Less Volatile Than Bonds? 67
  
  Economic Volatility--Also Normal 69
  
  Volatility Isn't Inherently Bad 71
  
  Never a Dull Moment 74
  
  Chapter 4 Secular Bear? (Secular) Bull! 81
  
  Seeing the World Through Bear- Colored Glasses 82
  
  Two Secular Bear Markets? 84
  
  Stocks--Up Vastly More Than Down 90
  
  Chapter 5 Debt and Deficient Thinking 101
  
  Deficits Aren't Bad, but Surpluses Will Kill You 105
  
  The History of Big Government Debt 110
  
  Just Who Is at Default Here? 116
  
  Chapter 6 Long- Term Love and Other Investing Errors 123
  
  No One Category Is Best for All Time 124
  
  Long- Term Love Is Like Long- Term Forecasting--Both Wrong 129
  
  It's Still Heat Chasing Even When It Seems Safe 134
  
  Use History to Your Advantage 146
  
  Chapter 7 Poli-Ticking 151
  
  Enter the Ideology- Free Zone 152
  
  Your Party Isn't Better 153
  
  Presidents and Risk Aversion 155
  
  Perverse Inverse--It's Four and One 160
  
  Poli- Tics Go Global 170
  
  Poli- Tics Versus Entrepreneurs 172
  
  Chapter 8 It's (Always Been) a Global World, After All 177
  
  It's Always Been a Small World 179
  
  Seeing the World Right 186
  
  Conclusion 194
  
  Appendix 197
  
  Notes 201
  
  Index 211

기본정보

ISBN	9781118091548 ( 111809154X )
발행(출시)일자	2011년 11월 08일
쪽수	240쪽
크기	170 * 232 * 24 mm / 454 g
총권수	1권
언어	영어